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If the appliance configured to scan the target has not got a synchronized catalog, update it: iQCloud - Catalog Not Synchronized.
The identification rule for the Application may not have been executed on the Appliance if it is out of sync.
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Go to the Application row that contains the identification rule
SIG PICand left click the the custom/default icon (depending on which is in use)
Select the rule appropriate for the device operating system in question and left click "view".
The when condition of the rule here describes a regex match with the process name & commandline column values visible in the Process Screen pictured above.
If the identification rule logic appears correct, then the issue will need to escalated.